Social media management is basically having someone run your socials for you—so you stay consistent and look legit without being glued to your phone.

It usually includes planning, creating posts, scheduling, replying to comments/DMs, and capitalizing on what’s trending each month.

Content creation is all about making the photos, videos, and posts your brand needs to show up online.

That includes shooting and designing content, editing it, and creating posts that actually feel on-brand and scroll-stopping—so you always have something good to share.

Community engagement is the behind-the-scenes work that keeps your audience feeling seen.

It’s liking, commenting, replying to DMs, and interacting with the right accounts so your brand stays active, human, and top of mind—without you having to do it yourself.

Business awareness is simply getting more people to recognize your brand.

It’s the content and strategy that puts you in front of the right audience consistently—so when they need what you offer, you’re the first one they think of.